Clients have flexibility regarding the naming and taxonomy of SKU codes. Each SKU code must be:

  • comprised only of letters, numbers, and hyphens,
  • unique, and
  • less than 25 characters in length.

SKU Logic

While not required, employing a bit of logic in naming SKUs can prove helpful since items can be readily identified based on the code alone. For example, a client with a black logo shirt in size small might use SKU code T-SHOPLOGO-BLA-1.

  • 'T' could define a t-shirt, 'SHOPLOGO' would define the design,
  • 'BLA' would define the color, and
  • '1' would define a size small.

Defining size numerically (1=small, 2=medium, 3=large, etc.) makes it easier to sort SKUs by size on reports and spreadsheets.

Of course, this is just an example, and clients are welcome to employ whatever format they deem works best, so long as SKUs are properly formatted.

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