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2025 Peak Season Information

General information and timelines related to peak holiday shipping period.

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Written by Amplifier
Updated today


Receiving

Non-Compliant Delivery Cut Off: 5 PM CT, Wednesday, November 5, 2025

Compliant Delivery Cut Off: 5 PM CT, Wednesday, November 19, 2025

For items to be eligible to ship prior to 12/23/2025 they must arrive in a Compliant state and at Amplifier’s Dock by End of Day, Wednesday, November 19, 2025. If your vendor cannot supply inventory in a Compliant state, the inventory must arrive no later than End of Day, Wednesday, November 5, 2025. October and November are peak receiving times, and receiving events may take longer than normal. All inventory that arrives by the above dates will be received into inventory no later than end of day, November 26, 2025.

All receipts will be processed in the order in which they arrive. Please contact the Amplifier Client Success team to discuss receipt timing and availability for any deliveries expected to occur after the receiving cut-off dates. Inventory arriving after receiving cut-off dates will be processed only after all on-time arrivals are complete.

In the event receipts remain non-actionable (no SKUs added, no ASN, etc.) beyond Nov 19, products may not be available to ship during the peak season. Additionally, the degree and/or volume of non-compliant receipts may impact our ability to receive and make products available to ship prior to cut-offs.

Make Ready & Kitting

Some Receipts will contain items that require Make Ready.

  • Receipts with those items should arrive at least 5 business days prior to the Receiving Cut-Off dates.

  • October and November typically experience peak activity for Amplifier’s Value Added Service (VAS) Area and jobs can take 10 days or longer, so please confirm with help@amplifier.com for current job throughput timing.

Some Receipts will contain Items for Kitting jobs.

  • Remember that all components must be Received by Amplifier prior to VAS beginning the job.

  • All components must arrive at least 10 days prior to the Receiving Cut-Off dates. October and November are typically peak activity for Amplifier’s VAS Area and jobs can take 10 days or longer, so please confirm with help@amplifier.com for current job throughput timing.

  • All Make Ready & Kitting inventory that arrives prior to cut-off dates will be completed by end of day, November 26, 2025.

Make Ready & Kitting Jobs which have items arriving after cut-off dates will be processed only after all on-time arrivals are complete. Items requiring Make Ready may be subject to processing delays. Make Ready & Kitting Jobs with inventory arriving after Cut-Off Dates may not begin to be processed until after December 26, 2025.

Order Shipping Cutoffs

For shipments to arrive to customers by 12/24/25, the following cutoff times for receipt of orders into the Amplifier system will prevail. For orders containing only stocked items:

On Demand Manufacturing

Items being made On Demand by Amplifier must be ordered 5 business days prior to the related shipment cut-off in order to be delivered to customer on or before 12/24/25.

Order Projections

Based on historic activity and 2025 trends, Amplifier is preparing for Clients to have the same units shipped in 2025 Peak Season as in 2024 Peak Season. 2024 Peak was 11/18/24 - 12/23/24. 2025 Peak is 11/17/25 - 12/23/25. If your plans call for more than 5% unit growth in 2025 over 2024 peak period, please let us know by 11/5/25.

This input is crucial to our planning!

  • Please forecast both orders and items for this period, by day. Amplifier will use these forecasts to plan labor and other resource needs.

  • For Clients who do not provide planned volume by November 5th, we will set planned shipments at the same level as 2024.

  • Amplifier will prioritize planned shipments over unplanned activity, which may result in unplanned shipments being processed after key cut-off dates.

Fulfillment times during Peak Season

During Peak Season (November 17, 2025 to December 23, 2025), Amplifier will make its best efforts to maintain off-peak shipping times, i.e., orders with in-stock, ready-to-ship inventory will ship the day following order acceptance into the Amplifier system. However, Peak Season processing times can sometimes require 3 to 5 days following shipment creation.

While managing Peak Season loads for our Clients and their customers:

  • Amplifier will generally fulfill orders in the order in which they are received but reserves the right to ship in any order which will maximize pre-Christmas deliveries across all Clients. If orders need a time-definite delivery, orders must use Amplifier Next Day or Amplifier 2-Day ship methods.

  • Because International Shipping cut-offs are earlier than Domestic, Amplifier reserves the right to fulfill Domestic Orders placed after the International Shipping cut-off before fulfilling International Orders that would not arrive prior to December 25th.

Fulfillment times for Non-Ship-Ready and Oversize Items

Amplifier makes our best effort to ship all in-stock orders the day following their acceptance into the Amplifier system. However, items in our warehouse that are not ship-ready or are oversized can take longer, especially during times of increased activity like the Q4 holiday season.

Pallet-Based and/or Shipments requiring Outbound Value Added Services during Peak Season (aka Special Handling)

During Peak Season, Shipments requiring Outbound Value Added Services will take longer than Amplifier's typical B2B turn-time. Bulk or B2B orders are encouraged to be placed before Nov 17. Please contact Amplifier Client Success on an Order by Order basis to establish processing time for your prospective order.

Backorders during Peak Season

Clients occasionally over-sell items during Peak Season order spikes. Amplifier does NOT partially ship unless Clients have submitted their orders set to Allow Partial Shipping. Note that if you decide to split ship an order after it is submitted, the system job that performs the split runs overnight and will automatically make the shipment for available items for the team to process the following day. Said differently, this is not an instantaneous switch and Clients should plan ahead if it is desired to split ship orders.

  • If you wish to set a global rule on the order integration that “during X days partial ship all orders,” so that no holiday orders are held because of backordered inventory, please contact help@amplifier.com.

  • Note that partially shipping orders will result in at least two shipping events for the order. Additional fulfillment and freight costs will be charged to the Client.

Inventory Safety Stock

The best way to prevent backorders is to use Amplifier’s Safety Stock Feature along with our Real-Time Inventory API or Amplifier integration where inventory levels are sync'd.

  • The industry average is 4% in lost sales due to overselling, but that doesn’t count the time it takes to answer Customer Service inquiries for Orders that can’t ship.

  • Amplifier highly recommends minimizing this with Safety Stock.

  • You might also consider setting up Zapier Low Stock Alerts to notify your team if the inventory levels on a fast moving item drop below a determined threshold.

Amplifier Peak Season Schedule

Pre-Christmas Saturdays: Fulfillment and Client Success Open pending Client activity.

Pre-Christmas Sundays: Fulfillment and Client Success Closed.

Future Peak Seasons

Please also remember these dates for your planning next year, and consider this document a preliminary version of next year’s slate.

  • While each year has its own specific schedule, the general rhythm repeats.

  • For instance, have your Suppliers deliver all receipts in early November, and deliver earlier if these goods will require any Value Added Service like Kitting or Make Ready.

  • Client Success will furnish each year’s detailed plan to you early in Q4 and will update you as needed with specifics from carriers based on conditions at the time.

Year-End Inventory Levels

To help you plan for year-end accountant and auditor requests around the physical inventory levels stored at Amplifier, please read this article.

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